The holidays are a busy time for most people. Between last-minute shopping (I know I can't be the only one), parties, dinners, you name it- we have a great deal of things to do and places to go! If you are a retail business, this might be the busiest time of the year for you, so it's business as normal. If you are in a completely different industry perhaps this is the slowest time of year for your business.
Regardless of whether or not your business is open during the holidays, it is important to your business to remain active on social platforms during the break. Why spend so much prior time and investment on building and engaging an audience if you are just going to go cold turkey every time your business is closed?
Holidays are becoming (sadly) the time most people are active on social media. Whether you are searching your LinkedIn for a new job for the new year, avoiding your relatives and scrolling through your Facebook feed at a family gathering, or uploading your latest photo from your Christmas party, people are busy on social media during the holidays. Some may have a break from work but not from their phones.
How can you make social media over the holidays a less painful task? Here is what I would recommend...
Top 3 Tips for Staying Social Over The Holidays
Utilizing social media management platforms, team work, and a once per day rule over the holidays will ensure that you stay involved in your online community while taking the time to focus on what's important to you during the holidays. Merry Christmas!