Are you ready to hire a social media manager to take on your accounts and elevate your company’s digital presence?
Congratulations! Hiring help is an important and necessary step when you are an entrepreneur. Taking the leap of faith to outsource your social media is an exciting time, however it’s not something that can be rushed. Hiring the wrong person can lead to brand disaster.
Here’s what you need to look for when hiring a company or individual to run your social media for you.
1. Case Studies
Any legitimate company should be able to provide you with relevant case studies and references of their prior social media work. If someone isn’t able to provide a credible reference, this is a big red flag. Just because someone has their own Facebook or Instagram account does not make them qualified to run yours! Experience counts. Make sure you do your homework prior to beginning your work together.
2. The Process
One important question to ask a potential social media manager is what their process is. From an initial client consultation to taking the reins on your digital accounts, what does it look like? How often will you hear from them? How will they report back to you? What systems do they use for analytics? How do they plan on managing your accounts? Who is responsible for what? These are all important questions to ask in the beginning. Don’t assume anything. And this should be a no brainer, get it in writing! We have seen too many clients get burned because the expectations weren’t set from the very beginning.
3. The Person
Having someone manage your brand online is a huge responsibility and it shouldn’t be taken lightly. This person has the potential to make or break your company. We all know how fast things happen on the internet. If you genuinely don’t like the person, don’t hire them. You need someone you can trust and rely on. The person you hire should have the credibility and credentials to successfully manage your brand online. So, check references and do your homework before hiring!
If you’re ready to take the leap, Simplified Social is now accepting new clients. We offer content creation, social media management and more to help elevate your brand’s digital presence. Our experience counts. We have managed more than 50 social media accounts on a monthly basis and have created content ranging from blogs, photography and more.